Tuesday 8 June 2010

143 - The White Putter For You?

I was watching the Welsh Open at Celtic Manor over the weekend (great golf and great result for Graeme McDowell) and noticed one of the Pro’s using what looked like a white putter. After a bit of digging I found club being used, and what a club it is.

It turns out that it is called the Corza Ghost (cool name) and is made by TaylorMade. The white finish has been used to help golfers aim the club easier and comes as a result of experiments TaylorMade did with Dr. Steven A. Hitzeman, a professor at the Indiana School of Optometry.

Dr. Hitzeman said: ”The white putter head stands out so clearly against its background because of the high contrast between white and green. That high contrast maximizes stimulation to the retina and highlights the head's shape and features. The contrast would be lower if the putter was black or grey.

Spooky...“Many golfers use the leading edge of the putter as part of their alignment strategy, so this high contrast for the leading edge gives the golfer the best chance of squaring up the putter face at address.”


But the help doesn’t just end with the delightful hue chosen by the engineers and the good doctor, there are three black alignment lines on the top and a circular hole in the back giving multiple options when lining up a shot.

"You can focus on the topline to aim Ghost, or you can focus on the alignment lines to visually connect the circular hole and your ball to lock in your aim. The point is that you've got options, each one highly effective." said Bret Wahl, senior director of iron, wedge and putter development

If you are interested in this stunning looking piece of kit then hurry to your favourite online emporium and part with a reasonable £129. If this style isn’t quite to your liking then TaylorMade have announced that more Ghost models are scheduled to become available later in the year.

Sometimes the best ideas are the most simple and that is certainly so with the Corza Ghost. Take a mallet putter, make it white and suddenly it becomes easier to use. It’ll be interesting to see how many other manufactures suddenly come up with the revolutionary idea of painting their putters…

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